302 Error and Temporary redirection?

302 Error and Temporary redirection?

To begin with 302 Error and Temporary Redirection- HTTP response status code indicates how a web server response to the selected URL. When a user searches for some information in Google SERP and chooses to click on one of the links in the result page.
The result displayed at times can lead to another landing page or opens up with an error message like 404 error- Page not found!

Just think about the mindset of the user, when he lands on a non-active page! Very shady, right?

What is a 404 Error? how to avoid it by 302 Error and Temporary Redirect?


404 ErrorPage Not Found represents a broken link. Where the displayed sitemap is not linked with the site Domain.Which results in Page Not found computer-generated info. The broken links disregard with the google bot site crawling issue.

The common Broken link errors displayed by Web Server:

1.404 Page Not Found: the page/resource doesn’t exist on the server

2.400 Bad Request: the host server cannot understand the URL on your page

3.Bad host: Invalid hostname: the server with that name doesn’t exist or is unreachable

4.Bad URL: Malformed URL (e.g. a missing bracket, extra slashes, wrong protocol, etc.)

5.Bad Code: Invalid HTTP response code: the server response violates HTTP spec

6.Empty: the host server returns “empty” responses with no content and no response code

7.Timeout: Timeout: HTTP requests constantly timed out during the link check

8.Reset: the host server drops connections. It is either misconfigured or too busy.

Will Broken Links affects SEO?

Yes, the Broken links will affect the SEO because it will disable backlinks from directing back to the search results.
But, this is just one of the factors which affect SEO Ranking for the Web page ranking.

The too many broken links webserver to conclude the site is either neglected or abandoned for a long time. Broken links affect the quality of the site and the Google Search Quality Rating.

The broken link will not be indexed in the sitemap for google scrolling.

Causes of broken link:

  • Affect the User Experience – Too many broken links will prevent the users from accessing the required information.
  • Higher Bounce Rate – The time invested in developing backlink resource will go wasted. Irrelevant landing page leads to high bounce rate.
  • Decrease SEO Ranking – Google crawls the broken link for the relevant link. The redirected page if not categorized properly, it will harm the chance of page ranking well.

How to redirect broken links?

There are 2 types of redirect
301 Error – Permanent redirect
302 Error – Temporary Redirect

302 Error and Temporary redirection /your-old-post-product/ http://yoursite.com/new-link-to-replace/  

301 redirect will send the old site traffic permanently to the new functional site while retaining the old SEO raking.

HTTP status code – 302 Error Temporary Redirect:

The user access information temporarily moved to another location.
“302 Found / Moved Temporary” redirect indicates, the server has redirected the user to a new landing page temporarily, while retaining the original page is still functional.

302 Temporary redirect Benefits”

It is quite useful to avoid 404 pages not found error/ page not active. which will give a bad impression to the user about the website and its concern.
For example, An online retailer has “run a short festival offer campaign”. 302 redirect will be handy to divert the website visitors to the “festival season offer campaign page”.

Post the festival season or the stock expiry the offer page becomes useless and un-functional.
The 302 redirects will prevent the users to land on the expired page.

Conclusion:

Finally, without proper redirection, you know the extent the damage broken links can harm your business and result in losses. So, it is essential to make the users land on the high-quality content page or the information related to the user search.

Check out our other blog on 301 Error – Permanent redirect.

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